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As leaders in Information Technology, Pronto Direct is able to set-up and format a database of your customers to service all your business needs.

Our staff can help provide you with solutions to store your valuable customer and sales data using a variety of leading database engines such as Oracle, Microsoft Sql Server, MySQL or the database of your choice.

Your database can be segmented to help find the right set of customers for your marketing campaigns. This means overall higher response and higher profits.
Keeping your database up to date will ensure no opportunities are lost.
This means:
   • Having an active customer status-flagging program so you don’t mail to the wrong people.
   • Applying name and address changes on a regular basis.
   • Cross referencing your database with other databases for list enhancement and verification
      purposes.

We can help you use your database with the application of marketing strategies that will organise your customer acquisition, retention and reactivation programs.

“For cost effective Direct Marketing, let Pronto Direct build and manage your database”

 
DATABASE MANAGEMENT