Personalised Design
Professional design can increase your response and smart design can save you time and money
Our personalised design team can help you with:
- Copywriting
- Layout design
- Proof reading
- Translation services
- Match-mail barcoding for faster assembly
- Australia Post barcoding for faster postal lodgement and sorting for delivery
- Key coding to track customer, campaign and mail list results
- Personalised text and image coding
- Full colour variable data
- Merging customer data and digital artwork and creating customer-unique print files
When you design a direct mail package, your objective is to achieve maximum impact and response.
With a wide array of expertise and skill sets, our creative team can help you plan, design and personalise your mailer so that it will:
- get noticed and opened
- capture your customer’s attention
- speak directly to your customer
- identify with their needs
- present your solution
- offer a free/easy reply option
- include a reply incentive
- get noticed and opened
- capture your customer’s attention
- speak directly to your customer
- identify with their needs
- present your solution
- offer a free/easy reply option
- include a reply incentive
Our team can also ensure that every possible cost saving measure is considered and included in your design, such as:
- smart coding options, which allow for faster production, identification and fulfilment
- postal regulation compliance, to ensure problem free delivery
- stock selection to reduce your campaigns total bulk weight postage charges
- custom sizing options to minimise your paper requirements
- multi-page print set-up options to reduce paper waste
If it’s a complete, multichannel campaign solution that you’re looking for, we can help with that too. We can design additional elements that work in conjunction with your campaign, such as websites, sms, or emails. We can even offer to host and manage all your campaign elements.
From concept through to final proof, our creative team will ensure that this process is efficient, accurate, cost-effective and delivers quality results in a timely manner.
On average, DM gets up to 37x times more responses than email. 